BUSINESS STUDIES SAMPLE PAPER 10 CLASS 12 TERM 1

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Table of Contents

BUSINESS STUDIES SAMPLE PAPER 10 CLASS 12 TERM 1

1. “What distinguishes a successful manager from a less successful one is the ability to put the principles into practice.” Which aspect of the nature of management is highlighted in the above statement?

a) Management as a science

b) Management as an art

c) Management as a profession

d) Management is an intangible force.

2. ____________ provides a rational approach for setting objectives and developing appropriate courses of action for achieving predetermined objectives.

(a) Directing

(b) Staffing

(d) Controlling

3. Marketing mix is the set of _____________________ that the firm uses to pursue its marketing objectives in the target market.

(a) Production tools

(b) Promotional tools

(d) Selling tools

4. Which level of management is responsible for the welfare and survival of the organisation?

(a) Top level of management

(b) Middle level of management

(d) Both (b) and (c)

5. Name the principle of management given by Fayol which when applied would mean that the workers and management both honour their commitments without any prejudice towards one another.

(a) Discipline

(b) Mental Revolution

(d) Scalar chain

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6. A brand or part of the brand that is given legal protection is called _____________

(a) Brand Mark

(b) Trademark

(d) Brand name

7. Identify the dimension of the characteristic of management- “it is multidimensional”, which specifies that the task of management is to make the strengths of human resources effective and their weaknesses irrelevant towards achieving the organisation’s objectives.

(a) Management of work

(b) Management of people

(d) Management of goals

8. ___________________ involves a variety of programmes designed to promote and protect a company’s image and its individual products in the eyes of the public.

(a) Advertising

(b) Personal selling

(d) Public relations

9. Which type of organisational structure will you suggest for a firm which has diversified activities and operations requiring a high degree of specialisation ?

( a) Centralised structure

(b) Decentralised Structure

(d) Functional structure

10. “Changes or events cannot be eliminated but they can be anticipated and managerial responses to them can be developed.” is suggested by the following importance of planning:

(a) Planning facilitates decision making

(b) Planning promotes innovative ideas

(d) Planning reduces the risks of uncertainty.

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11. “Grouping similar nature jobs into larger units called departments” is the step in the process of one of the functions of management. Identify the function of management.

(a) Planning

(b) Organising

(d) Staffing

12 The Statement “Planning is a primary function”, suggests that……

(a) Planning precedes other functions

(b) Planning requires logical and systematic thinking

(d) Planning is required at all levels of management as well as in all departments of the organisation.

13 A major decision area under one of the functions of marketing is the decision regarding marketing intermediaries to be used. Name the function.

(a) Physical Distribution

(b) Gathering and analysing market information

(d)Transportation

14. “The nature of the relationship of our country with foreign countries”, is a major element of which of the following components of the Business Environment?

(a) Social Environment

(b) Legal Environment

(d) Economic Environment

15. Which of the following statements is incorrect?

(a) Marketing is a social process

(b) Focus of the marketing activities is on customer needs

(d) Marketing mix is a wider term than product mix.

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16. Planning is closely connected with _____________ and ________________

(a) Responsibility and accountability

(b) Delegation and decentralization

(d) Creativity and innovation

17. _______________ is an important function of marketing which is important not only for protection of the product but also serves as a promotional tool.

(a) Grading

(b) Labeling

(d) Branding

18 As part of regulations to be followed by advertisers, the advertisement for a new brand of baby food for infants provides important information for potential buyers that it is “Not recommended for infants under the age of four months”. Which dimension of the business environment is highlighted in the above statement?

(a) Social Environment

(b) Legal Environment

(d) Economic Environment

19. The principle of management given by Fayol which aims at preventing overlapping of activities is:

(a) Division of work

(b) Unity of Command

(d) Order

20. ___________________ensures that the subordinate performs tasks on behalf of the manager thereby reducing his workload and providing him with more time to concentrate on important matters.

(a) Decentralization

(b) Delegation of authority

(d) Accountability

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21. ____________ is a process of classification of products into different groups on the basis of some important characteristics such as quality, size, etc.

(a) Standardization

(b) Grading

(d) Sellin.

22.The sum total of all individuals, institutions and other forces that are outside the control of a business enterprise but that may affect its performance is known as________________

(a) Business environment

(b) Social environment

(d) Economic environment.

23 Name the concept that refers to the number of subordinates that can be effectively managed by a superior and determines the number of levels of management in the organisation.

(a) Organisation structure

(b) Span of management

(d) Delegation of Authority

24 Taylor believed that there was only one best method to maximise efficiency. This method can be developed through study and analysis. Identify the principle of Scientific management being discussed above:

a) Harmony not discord

b) Science not rule of thumb

c) Development of each and every person to his or her greatest efficiency and prosperity

d) Cooperation not individualism

25. India has launched its most advanced Geo-imaging satellite which will allow better monitoring of the subcontinent, including its borders with neighbouring countries, by imaging the country 4-5 times a day. The satellite is capable of near real time monitoring of floods and cyclones. The factor constituting the Business Environment being discussed above is:

(a) Social environment

(b) Economic environment

(d) Political environment

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26. Which step in the process of planning will precede the step in which the manager is required to make certain assumptions about the future, which are the base material upon which the plans are drawn.

(a) Implementing the plan

(b) Identifying alternative courses of action

(d) Selecting an alternative.

27 “Availability and affordability of the product were considered to be the key to the success of a firm.” Identify the concept of marketing management highlighted by this statement.

(a) Production concept

(b) Product Concept

(d) Marketing Concept

28. Aiming to revive Jammu and Kashmir’s attraction as a top location for film shooting the J&K film policy, 2021 offers a host of incentives to the filmmakers, such as subsidies and low long term interest rates, for films with patriotic and certain other themes shot in J&K, for giving work opportunities to local artistes, etc. This will have an impact on business enterprises in the state. Which component of business environment is highlighted above:

(a) Specific and general forces

(b) Technological environment

(d) Totality of external forces

29 The Topper group is looking to make a foray into manufacturing of semiconductors and it has set up a business to seize the business opportunity and add to its prospects in the long run. The company has already pivoted into a number of new projects like electronics, 5G network equipment, as well as semiconductors. Which economic objective of management does the business seek to fulfill?:

(a) Survival

(b) Growth

(d) Efficiency

30. Product cost sets the lower limits of the price, the utility provided by the product and the intensity of demand of the buyers sets the upper limit. So, in case of inelastic demand, total revenue ………………when price increases

(a) Rises

(b) Falls

(d) Both (a) and (b)

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31. “A manager in a conscious manner has to ensure that even where members of a department willingly cooperate, coordination gives direction to the willing spirit.” The characteristic of coordination being highlighted above is :

(a) Coordination is the responsibility of all managers.

(b) Coordination is a deliberate function.

(d) Coordination is a continuous process

33 The CEO of Radhe Cycles Pvt Ltd. Mr. Kumar wants to get maximum output from the employees at a competitive cost. On the other hand Ramakaant, an employee of the company wants to get the maximum salary while working the least. The Principle of management given by Fayol being violated by Ramakaant is —————-.

(a) Remuneration

(b) Equity

(d) Subordination of individual interest to general interest.

34. “Following a pre-decided plan, when circumstances have changed, may not turn out to be in the organisation’s interest.” The limitation of planning being referred to in the above statement is————————-.

(a) Planning does not guarantee success

(b) Planning may not work in a dynamic environment

(d) Planning is a time consuming process

35 The production department at Karishmaa Ltd, a firm manufacturing readymade garments for men has an objective to increase production by 10% but the Sales department does not approve of the increase in production, till changes are brought about in the product to incorporate latest fashion. These kinds of conflicts bring to light the following importance of the force that can help to accomplish the linking of activities of various departments:

(a) Growth in size

(b) Functional differentiation.

(d) Efficiency

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36 Planning requires logical and systematic thinking rather than guess work. The feature of planning being referred to in the above statement is:

(a) Planning is a continuous process

(b) Planning is futuristic

(d) Planning is a mental exercise

37 Silico Ltd. has appointed the former Consulting executive of Shri Shakti Ltd. Rajan Bahl as its Vice President. What will be his basic task?

(a) To integrate diverse elements and coordinate activities of different departments.

(b) To carry out plans formulated by top managers.

(d) Help to maintain quality of output.

38 The marketing management philosophy which is based on the premise that any activity which satisfies human needs but does not pay attention to the ethical and ecological aspects of marketing cannot be justified is known as:

(a) Marketing concept

(b) Societal marketing concept

(d) Product concept

39 Ravi joined a marketing firm as a Sales manager. On his first day in the company, during the orientation programme, the CEO of the company told Ravi that he will have to simultaneously perform the functions of management (planning, organising, staffing, directing, controlling) all the time. Which characteristic of management was the CEO referring to?

(a) Management is a continuous process

(b) Management is all pervasive

(d) Management is goal oriented

40 Unlike professions such as medicine or law which require a practising doctor or lawyer to possess valid degrees, nowhere in the world is it mandatory for a manager to possess any such professional degree. Identify the characteristic of the profession being discussed above which is not being strictly met by management.

(a) Well defined body of knowledge

(b) Restricted Entry

(d) Ethical code of conduct

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